Primo Water North America

Primo Brands, formed from the merger of Primo Water North America and Blue Triton Brands on November 8, 2024, is dedicated to creating a more sustainable future through ambitious environmental and social initiatives. The company emphasizes responsible stewardship, integrity, and collaboration with partners, stakeholders, and customers to achieve its sustainability goals.

With a commitment to reducing carbon emissions, increasing water efficiency, and minimizing plastic waste, Primo Brands aims for significant milestones such as zero waste plants and the transition to recyclable PET for single-use bottles by 2030. The leadership of CEO Robbert Rietbroek highlights the company's ongoing dedication to corporate responsibility and sustainable practices at every level of the organization.

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