Mindsearch
MindSearch Marketing Research, established in 1991, specializes in delivering tailored business-to-business (B2B) and business-to-consumer (B2C) research solutions to a diverse range of clients. Their unique blend of qualitative and quantitative methodologies, along with extensive client-side experience, enables them to provide actionable insights that set them apart from typical research vendors.
The company offers a variety of services, including brand and corporate positioning, market share penetration analysis, new product development, and customer satisfaction evaluations. Their expertise also encompasses concept testing, trade-off analysis, response analysis, advertising effectiveness, channel development, and competitive analysis to help clients understand their market standing and improve their strategies.
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