Center on Alcohol Marketing Youth

The Center on Alcohol Marketing and Youth (CAMY) is dedicated to employing a public health approach to prevent and reduce alcohol-related problems among young people. By focusing on marketing strategies such as product placement, promotion, and pricing, CAMY aims to highlight the significant influence of these factors on youth drinking behaviors and associated issues.

With a wealth of research and resources, CAMY addresses critical topics such as alcohol advertising compliance, trends in youth drinking, and the public health implications of flavored alcoholic beverages. Their efforts include disseminating findings from studies that link alcohol marketing to underage drinking and advocating for policies that aim to reduce alcohol consumption among youth.

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