Varsity Sports
Varsity Sports, founded by Jenni Peters in the early 2000s in Baton Rouge, Louisiana, has evolved into a cornerstone for the local running community, renowned for its individualized gait analysis and custom shoe fitting services. With locations in Baton Rouge, Mandeville, and New Orleans, the store emphasizes a fun and relaxed atmosphere, staffed by lifelong runners and medical professionals.
Recognized multiple times by Runners World Magazine as a leading specialty running store, Varsity Sports has continued to foster a strong community of runners across the region. From humble beginnings, it has become a hub for local athletes, offering not only quality products but also events that bring together the running enthusiasts in the area.
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