High quality organic/natural products at an affordable price! Plus it's hard to beat the awesome customer service!
Root
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Root, located in Cedar Falls, IA, specializes in nontoxic, high-performance beauty and personal care products crafted from natural organic ingredients. The company is dedicated to providing affordable solutions that prioritize quality and safety while championing cruelty-free and vegan practices.
With a commitment to social responsibility, Root donates 1% of sales to various hand-picked charities each year. Their focus on real beauty is evident as they feature authentic customers in their marketing, reinforcing their mission to create safe, effective products for everyone.
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Reviews
I've been to the Waverly store once and was excited it was now in Cedar Falls so close.I came in and no one greeted us. It was a friends first time at the store. They didn't share any info on why...
Root has surpassed my expectations with incredibly high quality products and super affordable prices! Organic, non toxic skin care and makeup, without sacrificing any quality. And I love...

