Irwin Broh & Associates, Inc

Irwin Broh & Associates is a full-service marketing research firm located in Des Plaines, Ill. It specializes in custom survey research and conducts syndicated studies. Founded in 1971, IB&A's principal business aim has been to ensure the integrity of each project's processes, analysis, and findings, so its clients can confidently focus on guiding business operations and strategies. Its goal is to create strong, mutually rewarding long-term relationships by learning and adapting to the individual needs of customers' businesses and exploring ways to gain insights from client s data. IB&A s facilities include a data processing department and telephone-interviewing center. The company has two divisions: O'Hare in Focus, a focus group center located near O'Hare International Airport, and HealthFocus International, a research company specializing in the health and nutritional markets.