Miniso

MINISO is a global retail brand that focuses on providing consumers with fun, high-quality products at affordable prices. With over 1 billion in-store customers and a presence in 112 global markets, the company continues to enhance its product offerings through exciting partnerships with popular intellectual properties like Harry Potter and Peanuts.

Dedicated to creating joyful shopping experiences, MINISO aims to build itself into the world's leading IP design retail group. The brand's innovative collaborations and diverse product lines cater to the personalized consumption needs of its customers worldwide.

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