Geniune Georgia
The Genuine Georgia Group, founded in 2008 by father-son duo Bill and Will McGehee, is dedicated to marketing and selling peaches from their family farm, Pearson Farm, and other local farms in Georgia. The company focuses on preserving family farms while promoting the unique identity of Georgia peaches, which have historically been overshadowed by broader regional branding.
In collaboration with partners like Duke Lane III of Lane Southern Orchards, Genuine Georgia has successfully established a strong presence in the retail market, ensuring a consistent supply of high-quality peaches. With a commitment to integrity and growth, the company is at the forefront of a booming peach industry in Georgia, having significantly increased planted acres over the past five seasons.
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