FIAT of Daytona, Maserati of Daytona
History
The Maserati and Alfa Romeo brands share a common Italian heritage of racing and the production of luxury vehicles. Alfa Romeo Automobiles was founded in Milan, Italy in 1910 with Maserati following in 1914. FIAT acquired majority ownership of Maserati in 1993. In 1986 Alfa Romeo became part of the FIAT group and in 2007 became Alfa Romeo Automobiles, a subsidiary of FIAT Group Automobiles now FIAT Chrysler Automobiles Italy. This history was intriguing to owner Randy Dye, who acquired both brands in 2014, ultimately celebrating a brand new combined dealership in 2016. This innovative dealership creates a showplace for these iconic brands and continues to impress as we grow awareness of the value and luxury that is truly within your reach.
Specialties
New Maserati & Alfa Romeo Sales as well as high end Pre-Owned vehicle Sales. We cater with white glove service standers.
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