Barnett & Murphy Inc

There are dozens of ways to communicate with your customers, but the most measurable and effective connections are made on a personal level. Direct marketing allows your brand to engage in conversations with your customers, individually, and on a mass scale, reducing budget waste and increasing the effectiveness of your other marketing efforts. Your fully-integrated, customized campaign consists of a series of knowledge-driven messages that encourage customers to take an action. Whether that action is to provide information, test a new product or make a purchase, your campaign is completely customized to provide the most benefit to your brand. With over 40 years of combined experience in direct marketing campaigns, Barnett & Murphy's approach has helped our clients sell over $3 billion in products and services. By developing a strategic approach, strong creative, and by utilizing a variety of communication methods to ensure that your customer receives their message on their terms. Responses are tracked and analyzed at various points throughout the campaign to specifically target those who are likely to make a purchase.