Optimum Sports Counseling

Optimum Sports is a full-service sports marketing agency based in Prospect, CT, backed by Omnicom Media Group. With a team of media and marketing experts, the agency specializes in designing, negotiating, and activating custom omnichannel sports platforms that aim to create significant brand and business impact.

The agency operates through four specialized teams focused on sports marketing, media investment, property marketing, and sports research analytics. By leveraging data and behavioral insights, Optimum Sports connects major brands with fans in a rapidly evolving sports culture, underscoring the transformative power of sports.

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