PULP

Operational since 1992, the Professional Bull Riders is an international professional bull riding organization. Its members include more than 1,200 bull riders who compete in over 300 competitions in the United States, Australia, Brazil, Canada and Mexico. The Professional Bull Riders currently operates various domestic tours, including the Built Ford Tough Series, U.S. Smokeless Tobacco Company Challenger Tour, Enterprise Rent-A-Car Tour and Discovery Tour. Some of its sponsors include Yamaha, Wrangler, Enterprise Rent-A-Car, Copenhagen Bull Riding and Montana Tractors. In addition, the Professional Bull Riders supports several community and charitable organizations, such as Believe in Tomorrow and the Make A Wish Foundation.