Outdoor Market Alliance, Inc
Outdoor Market Alliance, Inc. is a non-profit association based in Lakewood, Colorado, established in 2020 to support community-driven initiatives within the Outdoor, Resort, Run, and Bike markets. The alliance comprises 25 independent sales and marketing agencies representing over 175 brands, offering a 32,000-square-foot showroom and community meeting space to enhance the experience for brand partners and retailers.
Committed to promoting the independent representative model, OMA also focuses on environmental responsibility, diversity, and inclusion in the outdoor industry. The organization encourages its member agencies to dedicate time and resources to community support initiatives, reinforcing the importance of collaboration and engagement within the industry.
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