Applejack Wine & Spirits

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3180 New Center Pt
Colorado Springs, CO 80922
Founder Herb Becker opened the store in 1961, & moved it to the current location in 1974. Herb sold the store to Alan Freis, current owner Jim Shpall's father-in-law, in 1980. In 1994, Freis talked his son-in-law into co-ownership. Since Jim Shpall's entry into the business, Applejack has spread in square footage like an amoeba. It's now between 80,000 and 100,000 square feet. Applejack is one of the largest single liquor stores in the country focused on great prices & massive selection. Today, with so many exciting tastes to savor, sip, pair & share, the fun of discovery starts at Applejack. For large celebrations, simple moments, & every occasion in between, Applejack is where the fun of exploration fuels your celebration.

Reviews

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4.513 reviews
J B.
6/28/2025

We don't drink much at all, but when we do, it's usually something unique we saw on TV necessary for a recipe. When we try to find the liquor, we're often met with blank stares. But Applejack...

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Monika B.
8/29/2025

Great variety, service, and prices. They have samples now, not sure what days exactly. Fridays for sure. Parking is super easy. As far as liquor stores, it's a solid choice.

Karen M.
9/6/2025

This should be your go to wine and spirits location. The store is spacious and inviting. All of the employees are courteous and helpful. I want to give a specific shout out to Jason, the...

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John M.
1/24/2024

I had shopped at Applejack in Denver before. This new store in the Springs has a very large selection of wines and beers. Big aisles and well lit store. Helpful staff.

Tyler M.
5/20/2025

It seems that employees there pick and chose who they sell to. I asked for a bottle of eagle rare and they said they had it but don't sell it to just any customer and he asked did I know the...

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