Toujours Lingerie

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2484 Sacramento St
San Francisco, CA 94115

Toujours Lingerie, a beloved San Francisco establishment since 1986, offers a delightful selection of fine lingerie and European sleepwear. With a charming ambiance and a commitment to quality, this shop has become a go-to destination for those seeking elegant and comfortable undergarments.

From their carefully curated collections to their attention to detail, Toujours Lingerie has earned a reputation for providing exquisite pieces that cater to diverse tastes and preferences. With a touch of European flair, this boutique invites customers to indulge in luxurious lingerie that enhances both confidence and comfort.

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Reviews

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4.541 reviews
Photo of Brooke S.
Brooke S.
10/5/2014

I really loved Toujours, and for a few reasons: First of all, this shop is completely "San Francisco." It's the size of my bedroom, and I love that aspect of it! It's truly a San Francisco...

Photo of CC B.
CC B.
10/14/2022

They sell sexy lingerie for awesome women and it's highly recommended as a panties retailer

Madeleine C.
6/5/2024

I stopped in today after not having gone bra shopping for a number of years and I have to say it was one of my best shopping experiences to date. Upon entering, I was warmly greeted by the owner...

Alexa B.
5/25/2023

Beautiful hidden gem of a store--the owner has a great eye both in her selection of lingerie but also in helping customers pick out what they are looking for.

Devin R.
6/21/2023

I came to buy lingerie as a gift for my friend's bachelorette party. The sales woman, while maybe trying to help (?), made a remark that "women of that size don't tend to buy matching lingerie...

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