Rohrer Bros Produce

The Produce Exchange is a company with specialization in tomatoes and dry vegetables. It spends time and energy monitoring market trends to project future availability, which allows them to identify the quality each shipper is packing, relative to the other available labels. The company then shares this information with customers so they fully understand their options. The company also provides expertise in the creation of unique consumer offerings under the Victory Garden brand, as well as private label items. The Produce Exchange was one of three companies in the United States to be awarded 2001 Category Captain by Supermarket Business for innovative and actionable solutions in the produce department. The Produce Exchange maintains its corporate offices in Livermore, Calif.