Reactive Graphics

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2325 Cornell St
Palo Alto, CA 94306
+1 (650) 856-6550
http://www.plasm.com

Reactive Graphics is a creative collective based in Palo Alto, CA, known for their innovative interactive art installations, particularly the Plasm series, which began in 1985. Their latest project, "Plasm in the Breeze," invites participants to engage with a synthesized creek environment through the physical act of swinging, merging technology with playful interaction.

The installation emphasizes full-body engagement, allowing users to influence projected imagery as they swing, creating a unique and shared experience that challenges conventional interfaces. By fostering personal connections in an increasingly computerized society, Reactive Graphics aims to inspire reflection on the relationship between humans and technology.

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