Protected Investors

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1101 College Ave Ste 160
Santa Rosa, CA 95404

Protected Investors of America (PIA) is a financial services firm founded in 1934 by Churchill C. Peters and a group of partners, focusing on personalized financial planning and investment strategies to help clients preserve wealth, build prosperity, and secure their financial futures. With a team of experienced professionals, including CERTIFIED FINANCIAL PLANNER™ (CFP) practitioners, CFAs, and asset managers, PIA emphasizes cost-effectiveness while prioritizing quality and return on investment.

Throughout its history, PIA has adapted to economic challenges and changes in the financial landscape, including partnerships with established broker-dealer services to enhance client-focused offerings. Today, PIA serves clients across more than 28 states, embodying a commitment to individual service and expertise in navigating complex financial environments.

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