Loving Cup

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608 Divisadero St
San Francisco, CA 94117

Loving Cup, established in 2008, is a creamery in San Francisco that specializes in hand-churned, made-to-order frozen yogurt. With a commitment to old-fashioned values and high-quality ingredients, they offer a unique experience featuring creamy soft-serve blended with a variety of toppings like fresh baked cookies, chocolate chunks, and house-made salted caramel.

Their innovative offerings include customizable frozen yogurt flavors and a new party box option, allowing customers to enjoy their delectable treats at home. Loving Cup prides itself on crafting each cup with care, ensuring a delicious and rich taste without the fat.

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5.0151 reviews
Photo of Caly T.
Caly T.
9/2/2025

Enjoyable sweet treat without the guilt! The froyo is light and icier texture than traditional froyo. I like that the two topping mix-in is customizable. I got the vanilla base with oreo and...

Photo of Linda Y.
Linda Y.
8/26/2025

A solid froyo option for when you want a light sweet treat in NoPa. My favorites are the salty dog and peanut butter flavors (the one pictured below is strawberry shortcake). I agree with whoever...

Photo of Caili C.
Caili C.
8/15/2025

My friend recommended this spot for froyo after we had dinner nearby. She was specifically craving cookies and cream ice cream and ended up getting the monster cookie froyo with oreo and cookie...

Photo of Ike S.
Ike S.
1/20/2025

The fro-yo looks better than this pic! It was so good I started eating before I remembered camera eats first. I got the chocolate with brownie and strawberry. Would definitely come again but I...

Photo of Erica W.
Erica W.
5/29/2025

5 stars for the soft serve!!! But minus the overcharge of tax (I think it's supposed to be 8.625% not 9.25%. Also, whilst one guy was super nice, one guy is not particularly friendly or cheerful.

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