LifeStreet

LifeStreet Media is a mobile marketing platform based in San Carlos, CA, offering platform solutions for performance marketers and app developers. Their mobile-first demand-side platform, Nero, provides true bidding transparency, efficient access to in-app programmatic supply, accurate prediction of advertiser value, and the ability to continually test new signals and models for better results.

With a focus on transparency, flexibility, and accuracy, Nero allows performance advertisers to maximize their return on ad spend (ROAS) by providing control over bidding strategies, higher predictive accuracy, and A/B performance testing to optimize campaigns. LifeStreet Media aims to help advertisers drive more users to their mobile apps or websites and achieve their performance goals.

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