Jury Impact Inc

Jury Impact Inc, based in Irvine, CA, is a pioneering jury consulting firm that utilizes marketing and political research principles to help clients tell effective stories in the courtroom. Since its inception in 2004, the firm has interviewed over 20,000 jurors across 46 states and Washington D.C., providing insights that resonate with jurors and align with values of fairness and accountability.

Specializing in trial services, focus groups, and mock trials, Jury Impact employs a unique methodology that prioritizes juror perspectives to shape compelling litigation messages. Their comprehensive approach includes demographic analysis, juror feedback technology, and witness preparation, ensuring clients are equipped with the most effective advocacy strategies during trial.

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