Rhona G.
9/6/2025
Walking along west Cliff, we found the beach for dogs to romp, swim, explore, fetch, play in the sand and just enjoy the beach waves. We went around what seemed to be high tide with crashing...
Its Beach
(39)
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700 W Cliff Dr
Santa Cruz, CA 95060
Its Beach in Santa Cruz, CA, is a popular spot for locals and tourists alike to enjoy the sun, sand, and surf. Nestled along the rugged coastline, this beach offers stunning views of the Pacific Ocean and is known for its picturesque sunsets.
Visitors can relax on the sandy shores, take a leisurely stroll along the shoreline, or watch experienced surfers ride the waves. Its Beach is a peaceful and scenic destination for those looking to unwind and connect with nature.
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Reviews
4.539 reviews
paula c.
9/25/2025
This is a beautiful little beach that's great for letting your dog get sandy, wet and tired from romping around with other doggy buddies or chasing a ball. It's not the kind of beach for quiet...
evelyn C.
9/28/2024
A bit overcast today so not many people around. This is our to go beach at Santa Cruz and we love it cause always lots of friendly dogs playing here....
Winston C.
8/5/2022
This place is a small and wonderful beach where a lot of dog owners congregate and let their dog roam freely. My wife and I spent our time here reading a book and watching dogs run around and...
Sharon H.
7/5/2022
We had originally tried to go toward the Lighthouse Beach, but some friendly locals saw us with our dog and directed us toward Its Beach. Steps down the beach were pretty easy to use (we can't...
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