Cardlytics

Cardlytics, a company based in San Francisco, CA, is a digital advertising platform that specializes in Purchase Intelligence solutions. By partnering with financial institutions, Cardlytics runs rewards programs that promote customer loyalty and deepen relationships. They have access to approximately 1 out of every 2 card-based transactions in the U.S., providing valuable insights into consumer spending habits.

Through their native ad platform, Cardlytics helps marketers identify, reach, and influence potential buyers at scale, while also measuring the true sales impact of marketing campaigns. By leveraging their Purchase Intelligence, Cardlytics transforms commerce and powers smarter marketing campaigns, ultimately driving incremental sales for their clients.

With a comprehensive view of consumer spend, Cardlytics empowers brands to acquire new customers, increase loyalty, and drive omni-channel sales. Their platform allows for targeted advertising in banks' digital channels, ensuring that campaigns reach real people in a brand-safe and fraud-free environment. Cardlytics' unique targeting capabilities enable brands to redirect competitive spend, acquire new customers, and drive measurable results.

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