Capitola Beach Company

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131 Monterey Ave
Capitola, CA 95010
Learn to Surf & Stand Up Paddle in Capitola! We offer surf and stand up paddle (SUP) equipment rentals & lessons. Visit our boutique where we offer men's, women's & kids surf apparel, footwear, sunglasses & unique gifts!

Reviews

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4.592 reviews
Kara M.
5/10/2025

This place is amazing!!! I LOVE the selection of clothing, also because I love Roxy, but everything in the store has been thoughtfully, hand picked. I believe it was the owners that helped me...

K R.
8/7/2025

My daughter enjoyed an amazing private surf lesson with Matt. What an incredibly positive experience! He built up her confidence and taught her how to surf. The next day she was out there enjoying...

Tom T.
7/28/2025

Capitola Beach Co. has the coolest selection for men, women, and children's clothes! They have towels, flip flops, sunglasses, bags, and other accessories you need! They also have a trailer at...

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Shy R.
4/19/2023

Best surfing school in town. My two sons and me started surfing, taking lessons with CBC, and we are all surfing regularly now and having lots of fun.

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Ackerman Towson D.
4/9/2022

Just the best surf and beach clothing shop. Matt, Jill and the staff are super helpful and friendly. Started learning to surf with Matt five years ago. Visit the shop every time in town. Great...

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