California Olive Oil Council

The California Olive Oil Council (COOC) is a trusted organization based in Berkeley, CA, dedicated to promoting and educating consumers, farmers, producers, retailers, chefs, and culinary professionals about the benefits and qualities of extra virgin olive oil. They provide valuable resources on topics such as olive oil health and nutrition, buying tips, tasting techniques, and cooking with olive oil.

With their stringent quality assurance testing and certification process, the COOC Seal guarantees that every bottle of olive oil bearing it is 100% California grown and meets the highest standards for freshness and truth in labeling. Through marketing outreach efforts, sensory courses, trade show participation, and national media campaigns, the COOC strives to ensure that consumers and retailers can trust the authenticity and quality of California extra virgin olive oil.

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