Border X Lab

BorderX Lab is an innovative e-commerce platform based in Sunnyvale, CA, that enables American and European brands to seamlessly sell to Chinese consumers. Through its flagship app, Beyond, the company offers a secure and authentic shopping experience for global Chinese shoppers, leveraging cutting-edge big data and personalized content to enhance brand visibility and customer engagement.

With over 14 million loyal shoppers and more than 100 partnering brands, BorderX Lab has demonstrated significant success in increasing international sales, often achieving a threefold improvement in conversion rates. The platform delivers a unique blend of original content and product offerings, engaging users for an average of 25 minutes each day, ultimately driving informed purchasing decisions and new revenue streams for its merchant partners.

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