Bettinelli Vineyard Management

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James P. Rowe, Sr., is passionate about his Italian heritage. His love of agriculture is rooted in the time spent as a child at his grandfather's Central Valley ranches, while his family ties are expressed in the name he and his late wife Jane gave their vineyard: Pezzi King combines the names of Jim's and Jane's mothers, respectively. The Rowes established Pezzi King Vineyards in 1993, when Jim discovered a beautiful vineyard nestled in the hills of Dry Creek Valley during a weekend visit from San Francisco. Aware of the vineyard's superior terroir and captivated by the site's natural beauty, he purchased the 137-acre estate and undertook its beautiful transformation into one of the leading producers of Zinfandel in the acclaimed Dry Creek Valley appellation. The first step was restoring the vineyard to its natural, unspoiled potential: Jim Rowe, Sr. immediately eliminated all use of chemicals and implemented all-natural farming techniques. His commitment to quality extended to the winery, as well, which they completely renovated with state-of-the-art equipment. Today, Jim Rowe, Sr. and his wife, Cynthia, run the winery as a collaborative enterprise. Cynthia Rowe is involved with business planning and strategy Pezzi King Vineyards Jim Rowe, Sr. states his mission for Pezzi King Vineyards directly: "I wanted wines that would be considered among the best in the world. To accomplish this, I had to start with an excellent piece of land and add the right mix of talent and hard work. We're doing that at Pezzi King and we'll continue to strive for and achieve excellence in everything we do." Since 2006, Pezzi King Vineyards has won over 20 Gold medals in wine competitions and is among the highest rated Zinfandels in the world.