Forward

Founded in 1925, Forward Corporation is a fifth-generation family-owned business that operates a diverse portfolio of brands across Central and Northern Michigan, employing over 1,000 individuals. Their mission focuses on creating a sense of belonging within the Forward Family, ensuring that employees, customers, and vendors alike enjoy a shared experience of pride and community.

With a strong emphasis on convenience and service, Forward Corporation owns and operates multiple convenience stores, Subway restaurants, and energy supply services, along with hospitality offerings such as the Lumber Jack Lodge and Super 8 Motel in West Branch. The company continues to expand its reach and services, reflecting a legacy of growth and innovation in the regions it serves.

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