Diane's Formal Affair

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300 Highway 78 W
Jasper, AL 35501

Diane's Formal Affair, located in Jasper, AL, has been dressing the South's most beautiful brides since 1985. With a passion for bridal fashion, their knowledgeable consultants are dedicated to helping brides find their dream gown and making the wedding dress shopping experience stress-free and enjoyable.

As part of the Diane's family, brides can expect personalized attention and a wide selection of wedding gowns, plus-size dresses, and debutante dresses. With their new location inside the Jasper Mall, Diane's Formal Affair offers a beautiful space for brides to explore their vision and bring it to life.

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Reviews

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3.012 reviews
Photo of Heather B.
Heather B.
10/27/2015

I have had a wonderful experience shopping for my wedding gown, and ultimately purchasing it, here at Diane's Formal Affair! These ladies are down to earth, and eager to please. They have an...

Photo of Cindy T.
Cindy T.
7/5/2024

Mother of bride here. I cannot believe in their write up they state they can order a dress. This is a buy off the rack. Mostly discontinued or flawed (uneven lace or missing buttons). Dresses are...

Turner H.
1/8/2023

amazing! I went to 4 bridal shops and I just could not find what truly made me happy. the women that helped picked out exactly what I wanted! I came in for a plane white satin dress and tried on...

Alexa T.
4/30/2022

If you want to pick up your brand new satin dress extremely wrinkly from rude sales associates, then this is the place to go!

Lucy B.
1/8/2022

Gosh didn't love being told to lose weight when I'm trying to spend $2000 on a dress. Really wish we had been able to use our full appointment time actually trying to find what we wanted instead...

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