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Marketcast
MarketCast, based in Los Angeles, CA, specializes in advertising and brand research, providing data-driven insights that help brands understand consumer behavior and optimize their marketing strategies. Trusted by 80% of Ad Age's top ad spenders, the company combines data science with primary research to enhance brand performance and drive fandom.
With a focus on the entertainment industry, MarketCast supports major movie and streaming releases through fan-focused testing and research, enabling creators and marketers to fine-tune their campaigns. Their comprehensive advertising effectiveness solutions cover the entire lifecycle, from initial concept testing to in-flight measurement and optimization of cross-platform media campaigns. Generated from the website
